Conet – Ahead of The Curve

30th March 2022 / Marketing

The Rise of the Pet Gadget: How Devices Are Helping Animals

The pet gadget industry is booming. According to a recent study, pet owners are spending more money on gadgets and devices for their animals than ever before. This is likely due to the fact that technology has become more and more advanced, and people are looking for ways to incorporate it into their lives – even when it comes to their pets. In this blog post, we will take a look at some of the most popular pet gadgets on the market today. Whether you’re looking for a new toy for your dog or want to get your cat her own litter box, there’s definitely something out there for you!

One of the most popular pet gadgets on the market right now is the automatic feeder. These devices allow you to program specific times for your pet to eat, so you don’t have to worry about them being hungry while you’re away at work. They come in a variety of different sizes, so they can be used for both dogs and cats.

Another popular pet gadget is the automatic water dispenser. This is perfect for pets that like to drink a lot of water, since it dispenses a set amount of water at predetermined times. It’s also great for animals that live in hot climates, as it can help keep them hydrated.

If you’re looking for a new toy for your dog, check out the automatic ball launcher. This gadget launches a ball for your dog to play with, so he can get some exercise even when you’re not home. It’s a great way to keep your furry friend entertained and out of trouble!

Out of all the wireless systems on the market, the Halo Collar ranks as the best on our list. This easy-to-use system features a collar and an app that will …https://t.co/fIqpnWZQM4
— Dave Miller (@cozycrates) July 21, 2021

Finally, if you’re looking for a new litter box for your cat, check out the self-cleaning litter box. This box cleans itself after your cat uses it, so you don’t have to worry about scooping out the litter yourself. It’s a great way to keep your home clean and your cat happy!

Safety is also a big concern for pet owners, and that’s why there are a number of gadgets on the market that help keep animals safe. The most popular of these is the pet safety collar. This collar includes a GPS transmitter that helps you locate your pet if he runs away or gets lost. It also includes a sensor that notifies you if your pet leaves a designated safe zone.

Another popular pet safety gadget is the pet camera. This camera allows you to keep an eye on your pet while you’re away from home, so you can make sure he’s behaving himself. It also includes a two-way audio system, so you can talk to your pet and he can talk back to you!

So, as you can see, there are a variety of different pet gadgets on the market today. Whether you’re looking for a way to keep your pet fed and hydrated, or you just want to give them a new toy to play with, there’s definitely something out there for you. So go ahead and check out some of these gadgets – your pet will thank you!

13th January 2022 / Marketing

The Four Kinds of Fun: How Holiday Marketing Can Keep Your Business Going

Holidays are all about family, friends, and fun. But what does that mean for your business? How do you keep growing your customer base during the holiday season? This blog post will show you how to make use of four types of “fun” to engage with customers throughout the holidays.

Creative Fun

Keeping your content fun and creative will help you stand out from the competition. A few ways to do this are by using interactive tools, like quizzes or games (that customers can play while they’re waiting for their purchases), adding holiday-themed images that tie into current events, creating a blog post series about different types of gifts people might want to buy, or interviewing experts about the latest holiday trends.

Creative fun doesn’t just have to be in your content; it can also be in your branding and marketing strategy as a whole. Unique, eye-catching visuals (like an illustrated guide to different types of Christmas cookies) and playful slogans (like “Ho, ho, ho!”) will get people’s attention and help them remember your brand.

Social Fun

Social media is a great way to connect with customers and create a festive atmosphere. Try using holiday-themed hashtags, hosting contests or giveaways, or sharing funny memes and jokes related to the holidays. You can also use social media to show off your company’s charitable side by participating in gift drives or volunteering for local events.

Social fun can also be incorporated into your customer service strategy. Asking customers to post pictures of their holiday parties and using the most creative entries in social media is a great way to interact with them and show that you care about what they have to say. It will also make customers more likely to buy from you if they feel like they’re part of your community.

Fun Activities

Hosting in-store or online events is a great way to get people excited about your products. You can do a product launch party, offer special deals for Black Friday or Cyber Monday, have a charity auction, or even just hold a sale. Whatever you choose to do, make sure that the activities are fun and engaging so that they will encourage customers to participate.

In addition, you can host fun events in your office as well. This is a great way for employees to connect with one another and get excited about what the company has going on this holiday season. Holiday parties are a time-honored tradition that gets everyone into the spirit of giving and celebrating together!

Giving Fun

One of the best things about the holidays is that they’re a time for giving. This doesn’t just mean donating to charity; you can also encourage customers to give back by participating in gift drives or volunteering for local events. You can also get involved with charitable causes yourself and promote them on your social media channels.

The best way to get customers involved in giving back is to make it easy for them. Offer a discount or special deal for customers who bring in a toy to donate to a local charity drive, or have a drop-off box in your store. If you’re participating in an online charity auction, make sure that the bidding process is easy and fun.

3rd January 2022 / Marketing

Latest Trends for Marketing: What’s in and Out

In this article, we will explore the latest trends in marketing and look at what is currently in and out. As you know, the world of marketing is constantly changing. It’s important to keep up with these changes so that your business can stay ahead in a competitive market. One example of a trend that has been going strong recently is content marketing. Content marketing helps businesses generate leads online by providing valuable information to their audience through blogs, videos, tutorials etc., without asking for anything in return from them yet. In contrast, another popular strategy lately has been influencer marketing where businesses partner with social media stars or celebrities who have large followings on platforms such as Instagram or YouTube to promote their products/services to their followers by posting about them on their own social media pages. However, this type of marketing can be quite expensive so it may not be feasible for all businesses.

So what’s in and out when it comes to marketing? Let’s explore some of the latest trends:

– In: content marketing, influencer marketing

– Out: cold calling, print advertising

Content marketing is one of the latest trends that continues to be on the rise.

Influencer marketing is another trend that has been gaining popularity recently which involves partnering with social media stars or celebrities who have large followings on platforms such as Instagram or YouTube to promote your products/services by posting about it online.

https://t.co/4ZAANYiUB1
— Dave Miller (@cozycrates) June 7, 2022

Cold calling, which used to be a popular marketing strategy, is now out of style.

Print advertising is also no longer as popular as it used to be and is slowly dying out.

So there you have it – the latest trends for marketing! Keep these in mind when planning your next marketing campaign to stay ahead of the competition. Do you have any questions about these trends? Feel free to leave a comment below. Thanks for reading!

15th December 2021 / Marketing

3 Tips For Boosting Your Business Marketing

If you are looking for marketing tips to boost your business, then this article is for you. You might have heard of some marketing strategies before or read about them online, but if not here are three great options that will help your company grow.

The first tip is to put together a comprehensive social media strategy. This means creating a plan with goals and objectives so that you can measure the success of each platform’s campaign individually. This might look different for each company, but the idea is to have a clear plan of action so that you can see what works best for your target audience.

The second tip is to use analytics tools like Google Analytics on your website so that you know which pages are bringing in the most traffic and how long people stay on those pages after they arrive. This information can help you make decisions about what content to produce and promote on social media.

The third tip is to create a compelling offer for your customers. This could be anything from a free consultation to a discount on their first purchase. Whatever it is, make sure it’s something that your target audience would find valuable. Include an email list sign up form on all of your marketing materials so that you can reach people who are interested in what you have to offer.

These are just a few tips to help you get started, but there are many more out there. The important thing is to find what works best for you and your company, and then stick with it. So get creative and have some fun with your marketing campaigns – the results will show in your bottom line!

25th May 2020 / Marketing

How To Market Invisible Dog Fences to Pet Owners

Pet owners are relatively easy to market to. As long as your product is useful for their pets and will make their lives easier, then you will not have any problem. If you are selling an invisible dog fence, however then that can pose some challenge. This is a fairly new product so not too many people are familiar with it. Marketing such a product can be difficult but not impossible. If you want to know how to market invisible dog fences to pet owners, then you should read the tips below.

Know Your Product

The first thing that you need to do is to familiarize yourself with your product, which is the invisible dog fence. You can never sell something that you yourself do not know. More than knowing, however, it is important that you believe in your product. Maybe you can try the product for yourself so you can see its benefits firsthand. You must familiarize yourself not only with the strengths of the product but with its weaknesses as well.

As far as invisible dog fences are concerned, you need to capitalize on its main strength, which is its “invisibility” of course. This means that this kind of fence will not interfere with the aesthetics of any home. If the invisible fence is electric, then it opens and closes automatically. This greatly reduces human error. Often, homeowners forget to close their dog fences.

Know Your Customer

The next thing that you need to do is to know your customer. Ask yourself, what kind of people would most likely buy an invisible dog fence. Let’s face it, not all pet owners would like to get an invisible dog fence. It is a special product so you also need to find special people who would be willing to try it out. Again, you can look at the many benefits of the product.

Since an invisible dog fence does not interfere with the aesthetics of a house, then you can try reaching out to people who value the aesthetics of their home. You should also look for people who value their security and the security of their pets. An ideal prospect would be someone who has more than one pet at home. Getting an invisible dog fence can help people with multiple pets to better manage their households.

Use Social Media Tools

It seems that the easiest way to reach people nowadays is through social media websites such as Facebook and Instagram. So if you are not marketing through social media, then you are definitely missing out. With a social media post, it is is very easy to link to a website.

Marketing simply means showing other people the value of your product. An invisible dog fence is an extremely valuable product. So you just need to let pet owners know how it can improve their lives.

5th August 2019 / Profession

Which Marketing Tools Are Best For Your Skill Set?

Having a solid understanding of a few of today’s most popular marketing tools can make you a valuable addition to a potential employer’s team. Marketing is an essential aspect of a company’s success, and if you can come to the table prepared to boost sales your employer will be overwhelmingly impressed.

Marketing automation is the name of the game these days, and there are quite a few pieces of software out there that can help get the job done. Ultimately, you’ll likely end up using whichever software is already established within the company – unless you feel like making a strong push towards an alternative. That’s sure to be a pricey change, as in addition to a the actual cost of the software it’s going to require time and money to get the whole team up to speed. Instead, it makes sense to have familiarity with some of the most commonly used pieces of software in the industry.

It seems that ClickFunnels and Ontraport are widely used these days, and while the space is incredibly dynamic, its unlikely that this is going to change in the near future. If you’re lucky enough to have used either of these tools in your career in the past, then you’re in good shape. Don’t worry though, if you haven’t had the opportunity to work with them and you want to gain some experience with them you can still take matters into your own hands. It may take a little bit of investment on your own part, but as you can imagine investing in your own self development is almost always worth it.

If you’re trying to decide whether you should get your feet wet with ClickFunnels vs Ontraport, there are a few things you might want to consider. Both of these pieces of software give you the ability to prepare landing pages, and both give you the ability to create automated email marketing campaigns as well. So, the two are similar in that sense. However, the main difference is that ClickFunnels focuses on providing you with the templates to get you up and running quickly, while Ontraport is more focused on offering advanced features such as the ability to integrate with other marketing platforms, advanced customization, and its visual campaign builder.

With this in mind, it stands to reason that if you can become familiar with Ontraport, your skills should translate quite well to working with ClickFunnels as well. So, if you’re the kind of person that likes to roll their sleeves up and dive it makes sense to start with Ontraport. If you prefer to ease into learning new skills, you could alternatively start with ClickFunnels.

Working with either of these pieces of software will bring value to your life beyond impressing your employer, though. In fact, you might realize quickly that you can use these pieces of software to drum up your own business and go out on your own. Of course, entrepreneurship is certainly not for everyone, but it’s nice to know that you’ll be working on a skill that opens up doors to a wide variety of opportunities.

26th February 2019 / Writing

Writing a Top-Notch Resume To Land Your 6-Figure Job

Writing a resume for your six figure job prospect might take a little more work than usual. You must narrow that resume to include things that only your prospective employer needs to know. You cannot submit a massive resume that lists every accomplishment since you were in high school. You want the resume to look impressive, remain short, and provide an executive board with all the information they need to know to hire you. Follow these steps and you’ll be on your way to building a resume you can be proud of.

Consider Working With A Professional

This is something you might want to give a shot. If you’re going after a high-level position with a strong salary it may be worth making a small investment to kick things off. Services can really help bring your resume to the next level. Having a high quality resume is a great way to make a first impression, and with any luck it will get you in the door for an interview. By working with a professional you can make sure your resume is up to par.

Add Necessary Contact Information

Influencers need to add their social media to their resume. You might think this makes you look really young, but it matters if your social media feeds give the company more positive press. They want to be seen as industry leaders, and they will be excited to see you representing the company online every day. Plus, most people who follow you will end up following your new employer. This could be more important than half your resume because we live in a digital world.

Be Brief

You do not need to give an executive committee a full rundown of everything you have ever done. They can get a search firm to find all this out for them. Plus, they can ask you about certain things they need to know int he interview. You want to make them ask you questions so that you can have a real conversation about what it meant to have those old jobs or work for those old companies. Plus, you do not want to exceed one page because people get bored.

Write In Proper Font

A proper font for your resume will give you a good chance of making people take notice of your resume. You should write in a font that is easy to read, and you must select something that you believe will be easiest to read. You can choose something that is easy to read, and you must choose something that is modern. The modernity that you add to the resume will make it easier to read, and you will make it easier for people to read the resume in a short period of time. They will talk to about what they see in the resume because they can read it quickly and with a high level of understanding.

Use Nice Paper

Your resume should appear on nice paper. You do not want to send a resume in with bad paper because people assume that you would not even want to get good paper for it. You could use something that will make it feel like card stock, or you could choose a textured paper that makes an impression on the people who see the resume. They will want to hold onto your resume, and you are forcing them to think long and hard about what you have said. People who get interested in the paper will start reading closer, and they will ask better questions in the interview.

Include References

You must include references so that these people can quickly reach out to those who know you. You can use both professional and personal references. In fact, you can create a resume that tells the committee everything that they need to know before they talk to you. They will have more to talk about once they have been through the whole resume, and they will have a nicer interview with you because they have been talking to your references and reading a good resume at the same time.

Wrapping It Up

There are many people who want to learn how to write a resume, but they do not know how until they walk through each of the steps in this list. You should build a resume that is impressive, short, simple, and offers extra information that can be checked before the interview.

16th February 2019 / Profession

How To Decide if a New Job Prospect Is Right for You

How Will You Know When You Have Found the Right Job? Read Below To Find Out More

Sometimes you know right away that you have found the right job. It will hit you like a ton of bricks. Other times, the signs are not so recognizable. Sometimes you need a few signs that you have found the right job.

Do you look forward to the job?

It gets to the point where you have to be told that it is time to go home. I am not saying that is going to happen to you, but your feelings should be pretty close. You have a reason to get up in the morning. You look forward to coming into work, at least 90% of the time.

Do you like who you work with and for?

Now, granted you are not going to get along with them 100% of the time, but the majority will outweigh everything else. You even like your boss. Once again, I am not saying you have to get along with them 100% of the time, but you will find yourself getting along with your boss most of the time.

Do you agree with company policy and their mission statement?

I know that sounds silly, but there are some people who do not get that. You might be surprised at the number of people who leave a job based on the lack of a company mission statement or policy. You are a step ahead of the crowd if you find yourself working for a company who takes all of that into consideration.

Is Your Voice Heard?

How many people find themselves in a workplace that actually listens to what their associates are saying. I worked in one place that did not have that. They would hold meetings with the associates, but only take what we had to say at face value. They did not have any follow-through. They might listen to what we said on the surface, but they would disregard it and do their own thing afterward.

Consider yourself lucky if your boss listens to what you have to say, and then takes your point of view into consideration.

Do you go to work and do the same thing day in and day out?

Do you go to work and experience something new almost every day? Those of you who say the later, you have found yourself a great job fit.

Some people enjoy the same old, same old every day, regardless of how boring and mundane it is. Some people want to experience something new and different. They need a reason to come to work or else they are going to bail. Either way, you have a good job fit if you feel like your job offers a worthwhile workload.

Do you see yourself growing with the company?

Some jobs are nothing more than a dead end. You will be doing the same thing for the rest of your life. You will have no chance of advancement. The only people you see moving forward are the supervisors and the boss.

That is a bad sign. A good sign is when you can see yourself moving forward into an upper-level position and do it for real. Your boss offers promotions when you are ready and you can make something of yourself.

Not every job is going to do that, but consider yourself lucky if your company will.

Are you paid what you are worth?

That is a very important question to ask yourself, especially in today’s world. When you can tell someone out loud that you love your job is when you know you have found the right one. Most people cannot say out loud they like their job. Some people are making the best of the situation until something better comes along.

30th January 2019 / Networking

Top Approaches To Expanding Your Professional Network

It has never been more important to expand your professional network. Whether it’s for new job opportunities, career advancement, gaining new clients or simply growing your professional platform, gaining new contacts in your field are extremely important for long term career success.

Here are some ways you can expand your network in natural and meaningful ways.

Attend Networking Events

Most cities, even small towns, have various networking events that you can attend. The best place to start is with your local chamber of commerce. They often have cocktail hours that you can attend.

Also, check out local or regional chapters of national organizations in your field. For example, if you are a training professional, you can look up your local chapter of Association for Talent Development (ASTD). They have meet and greets and chapter meetings on a monthly basis that you can attend to expand your network.

Trade Shows and Conferences

Another great source for industry contacts is at trade shows and conferences. These are places where everyone attending is interested in expanding their professional network.

Most of these events have time specifically allotted for networking to happen. It’s usually a cocktail hour, breakfast event or even a fun activity scheduled in order to rub elbows with other people in your industry.

Online Professional Networking

The internet is also a great place to expand your network. If you haven’t already, you should setup a LinkedIn account and work on creating a professional and attractive profile.

Then start adding your current professional contacts. Once the people you already know have connected, then you can start connecting with their contacts.

Spend 5-10 each day and add 10-20 contacts in your immediate network. LinkedIn is great in that it shows you who is 2nd or 3rd degree separated from you. Focus on the 2nd level contacts and you’ll have a large network of professionals you can tap on when you need them.

Be a Connector

Another great way to expand your network is by connecting people who should meet. Although it doesn’t expand YOUR immediate network, the next time those two people think of you, they will connect you to others in the same way.

It’s a way to invest and add value to your current network so that they will do the same in the future. Don’t underestimate the power of a good deed to expand your professional network and advance your career.

Be Awesome At What You Do

One of the most powerful ways to expand your network is by producing excellent results for your clients and colleagues. If you’re really good at what you do and you treat those in your network with respect and outstanding service, they will recommend and refer you whenever a need for your skills comes up.

People are usually enthusiastic and excited about referring those who have served them well in the past. Word of mouth, organic marketing is the best way to expand your network.

Never Eat Alone

Okay, this may seem extreme, but get the gist of the idea here. Your meal times are a great opportunity to connect with people.

Next time, instead of eating alone at your desk or going through the fast food drive thru, think about someone you don’t know well who you could eat with. At the end of the meal, after you have thanked them for whatever value they added to you and the time they gave you, ask them, “who else should I meet?”. More times than not, they will think of 2-3 names to refer you to.

These are some of the best ways I’ve found to expand my network. Having a strong professional network is one of the keys to long term success. Hope this helped and good luck out there!

19th January 2019 / Writing

How To Make Your Writing Stand Out in 2019

2019 is going to be a great year for writers on the Internet, with new opportunities, and new ways to reach lucrative clients. However, with new opportunities comes new competition, and the space of online writing is becoming more crowded than ever. Whether you’re writing for your own blog/web property, or taking on contract work as a freelancer, learning how to make your writing stand out will give you a massive edge over the competition.

Know Your Audience

As a writer you have to remember that above all else, you’re writing for the reader. This of course means that knowing your audience, and speaking to them in their language will get you much further than just being knowledgeable about the subject matter. By making the reader feel like you are one of them, you not only gain their trust, but also present yourself as an authority in your niche/industry.

Know Your Goals (Or Your Client’s Goals)

When you write, you’re writing for a reason. Is it to add value to your blog and increase engagement among your mailing list? Is it to help your client sell products? Or is it to get people to visit your online store? In any case, identify your goals, and then write in a way that works towards those goals.

Develop Your Own Voice

This applies more to scenarios when you’re writing for yourself, as when you write for a client they will dictate the style you use in many cases. Developing your own voice is essentially a form of branding, allowing your writing to become instantly recognizable. This again will help you to build trust, authority, and respect within your niche/industry. If you’re having trouble understanding what makes your style unique, read back over your old documents and find the similarities within them.

Use a Bio and Profile Pic

While most online writers know that using a bio at the end of posts is a must, many neglect to include a profile picture. Having a picture of yourself in your bio allows readers to instantly connect your writing with a face, improving your branding ,and helping them to develop a familiarity with your work. If you’re a freelancer, having an attractive profile pic in the footer of your emails, or on your profile on online work sites, will help you land more clients.

Specialize

This falls more on the freelance side of things, but can be applicable to bloggers and other writers as well. The more you specialize your writing, the more you become recognized as an expert in that area. For example, if you’re a freelancer you could specialize in writing emails, whereas if you’re a blogger, you could specialize in writing about pets. There are a lot of ways to specialize so find your passion, and go for it.

Formatting Your Text

How you format your writing can be a great way to make your work stand out. You can play around with everything from your headers, to how you use bullet points and highlighting. There are a ton of ways to format your writing while still maintaining best practices, so get creative and make your work stand out with a consistent, recognizable formatting style.

Getting the Most Out of Your Writing

Writing online can be great for both fun and profit. Regardless of how you choose to make your writing stand out in 2019, make sure that you don’t forget to set concrete goals for yourself and continue to work towards those goals. Also, don’t forget to enjoy yourself. Writing is an excellent way to calm the mind, relax, and express yourself. If you take the time to enjoy it, your unique voice and style will be sure to come through in your work.

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